And we’re off! 2018 is here and it’s time to start making things happen. I see lots of negative posts on Facebook about the January Gym Users and New Year Resolutions in general but I think January is an absolutely great time of year! In fact, it really is...

I am pleased to announce the launch of a new mailing list - Axe Fat I'm committing to FREE and REGULAR emails with advice on training and nutrition, specifically for men over 40 who are looking to regain their fitness, shape and confidence. The emails will hopefully be motivat...

So it’s the start of another year – Happy 2016! The “New Year, New You” marketing campaigns are out again in force, a slogan we have used many times ourselves in the past. Some take a cynical view of New Year's Resolutions but I’ve always liked th...

I am often questioned about working in the industry - how to get started, what is it like and what courses to do. The conversations inevitably move to the qualities of a good Personal Trainer and how to successfully build a client base, which is the motivation behind this blog post. ...